Monday, 7 December 2009

Our Magazine Ad;

Function Of A Magazine Advert
-promote the video and the artist
-name of the artist- album-reviews from
-celebs
-music press
-newspapers
-name of labels with logos
-where the product is available
-eye catching visuals
-websites
-myspace-official



ANALYSIS OF A MAGAZINE AD-

Artist Representation:
- He is on the right of the advert looking up with

closed eyes and a spotlight on his face.
- This makes him look more dominant in the picture as he is lit up and has colourful clothes on.
Mise-en-scene
- Artist on the right
- Large colourful text in the centre
- Artist name in the middle of text (smaller than album name)
- everything is either black or hardly lit apart from the main items (aka the album name, and Rufus himself)
- Artists website, Release date, information about product, free items (postcards), record label, stockists
Attract Target Audience?
- Magazine advert seems to try and attract a very wide range of potential audience.
- The font is brightly coloured and large (Could attract a younger audience, 16-20)
- the background is dark and gloomy and on the whole a lot more serious (attract an older audience, 20-40)
- Rufus Wainwright, Folk artist.
Conform to convention? Special content?
- In terms of a folk style genre, this advert does conform to genre.
- The text is similar to that of other folk style adverts, and gives a feeling of folkeyness.




Stages of Producing our Magazine advert;

Again using Photoshop, we created the magazine advert. We selected this type of picture to give off the impression of distoration, as the picture has been rotated, to give off the theme of a spooky effect. Photography taken by Sammi. Many photo's were taken, this one stood out to us when deciding on which picture to choose.






The name of the band was then placed at the top of the background. By making the band name bold it is eye catching to the viewers as soon as they see this advert in a magazine. As we used the exact same logo, the viewers will also recognise what band the advert is advertising. Bold striking texts and images are always the base behind a good advert.








We used a font that would be bolder than the background of the advert which is rather complexed. We decided we didn't really want our bright colours appearing on this advert due to the mood of our music video. By adding a shadowed font effect, the text stands out without blending into the background photo.


By adding this box it has enabled us to put some important information on the advert so the viewers will easily read it. In the middle the sand timer is placed, to relate to the cd cover and music video. All we had to do next was add text to persuade the viewers/audiences to buy the album when it comes out in music stores.



By adding text will interest the viewers. We used simple text to relate to the logo and the cd cover already made. By adding quotes from famous magazine's and companies, the viewers will be drawn to buy the album as they though it is a 'hit'. Also putting 'features number 1 single hysteria', it shows the audience Muse's previous success with recent existing songs.

This is our final magazine advert. By adding the date of the album release lets the viewers be informed. By having the date text in plain white draws the focus more on the name of the album being released. Overall i think this final product is successful, it's simple and gives all the information the viewers need to know without giving too much detail about the storyline in the music video, which is what we wanted. The use of bold texts are eye catching and will make people want to buy this album as soon as it comes out.

No comments:

Post a Comment